P1 Response to the Brief

BBC3:

BBC3 offers a range of TV shows, they have a lot of documentaries about hard hitting topics but they also offer reality and makeover shows and some of their documentaries are less serious. They have some dramas, including crime and period dramas. Many of their dramas seem to be based around dark themes such as murder. There are also a few more light hearted dramas about love and finding yourself.

The BBC is a broadcasting service that is payed for via the public buying a television license for the purpose of entertaining, informing and educating. BBC3 was launched in 2003, aimed specifically at a younger audience (16-34). It was moved entirely online in 2014 due to budget cuts however it is now being taken back to TV so that it is accessible to a wider audience. It has produced some popular shows such as Killing Eve and Fleabag which went on to be moved to larger services. It covers multiple genres such as reality, documentaries and dramas. Much of the content is edgy and transgressive which means it appeals to the younger audience because it is in line with current issues. Typically 16-21 year olds enjoy watching shows they can relate to so they enjoy seeing characters around their age group. They also enjoy things that are quite shocking and hard hitting because it acts as escapism from their ordinary life. Television dramas typically follow a storyline, there are many sub genres such as crime drama and period drama. They are usually more serious but sometimes they contain comical elements. Some examples of popular dramas include Peaky Blinders, The Crown and Line of Duty. BBC3's main competitors are streaming services such as Netflix and Amazon Prime as well as mainstream channels like ITV2 and Channel 4. Television dramas tend to be around half an hour to an hour in length. The episodes follow multiple characters and storylines, often switching between the two throughout . They also categorise the episodes into series based around the events in the show.

Audience considerations:

The majority of people who took the survey either said they enjoy home comforts or they like to escape reality, this suggests that young people mainly watch TV in order to have some difference to their usual life or they prefer to find comfort and familiarity. 

The survey suggests that the most popular genre for this age category is comedy followed by action and crime drama. 

The most popular show named was Euphoria, 1 in 10 people gave this answer which shows it is a current popular show in this age category. Peaky Blinders was also a popular option.

Peaky Blinders was the most popular option when asked what is their top 3 TV dramas of all time which shows it is a consistently popular show not just currently. Euphoria is still popular as well as Breaking Bad, Sex Education and Game of Thrones.

The results suggest that the majority of people do not watch BBC3 which suggests that it isn't as mainstream as other platforms and perhaps it isn't appealing strongly to teenagers. The most watched shows were Gavin and Stacey and Killing Eve, likely because these shows went the most mainstream and moved to larger platforms.

The most popular streaming service was Netflix with a large proportion of the participants choosing it as their first choice. Other popular services included Disney + and BBC iPlayer.